Outsource SEO to an experienced organic growth team without the cost, complexity or commitment of building every capability in-house.
Growthack provides flexible SEO outsourcing services for ambitious businesses, in-house marketing teams and agencies that need additional expertise, capacity or strategic support.
Whether you need us to take ownership of your organic growth strategy, support an existing marketing team or provide specialist expertise for a complex project, we build the engagement around the capabilities you actually need.
Building every capability internally is expensive and creates dependency on individual hires. Outsourcing gives you access to a wider specialist team while retaining the flexibility to increase or reduce support as your priorities change.
Growthack works as an extension of your existing team. We establish clear objectives, responsibilities and measurement from the outset, giving you visibility over what's being delivered and why.
The objective isn't simply to outsource a list of SEO tasks. It's to give your business access to the specialist capabilities required to create sustainable organic growth.
What SEO services can you outsource?
SEO outsourcing can cover your entire organic growth programme or provide specialist support where your internal team needs additional expertise.
From crawlability and indexation to site architecture, structured data and Core Web Vitals, we identify and resolve the technical issues limiting organic performance.
We use search behaviour, competitor intelligence and commercial priorities to identify the content your business needs to create, consolidate or improve.
Bring specialist SEO support into Shopify migrations, redesigns, domain changes and CMS migrations to protect existing visibility and create stronger foundations for growth.
Strengthen the signals search engines and AI platforms use to understand the credibility of your business through digital PR, authoritative content and relevant brand mentions.
Connect organic performance with the outcomes that matter to your business, from qualified leads and conversions to ecommerce revenue.
SEO outsourcing for in-house marketing teams
You don't necessarily need another permanent SEO hire.
Marketing teams often have strong internal knowledge but lack the time or specialist expertise required to execute every part of an increasingly complex organic strategy.
We can complement your existing capabilities by taking ownership of specialist areas, providing additional delivery capacity or acting as your external organic growth team.
You need senior strategic input without another senior permanent hire
You retain the knowledge and context within your business while gaining access to expertise when and where you need it.
SEO outsourcing for agencies
Growthack also provides specialist support to agencies that need additional organic search expertise or delivery capacity via our partnerships.
We can work behind the scenes alongside your existing team, providing technical SEO, migrations, audits, strategy and implementation support where specialist capability is required.
Where appropriate, projects can be delivered under NDA with clear boundaries around communication, ownership and client relationships.
This allows agencies to expand their capabilities without permanently increasing headcount or attempting to build specialist expertise for occasional complex projects.
Outsourced SEO vs hiring an in-house team
There isn't a universally correct answer.
For some businesses, building an internal SEO team makes complete sense. For others, outsourcing provides access to a much broader range of expertise without the recruitment costs and fixed overhead of building an entire department.
In-house SEO
Outsourced SEO
Permanent internal resource
Flexible external resource
Deep internal business knowledge
Broader specialist experience
Recruitment and onboarding required
Faster access to established expertise
Additional software and tools required
Specialist tools typically included
Capacity determined by headcount
Resource can adapt with requirements
May require several specialist hires
Multiple disciplines available through one partner
The strongest model is often hybrid: internal marketing expertise supported by external specialists who can provide additional capability, perspective and execution.
Why businesses outsource SEO
Access specialist expertise
Modern SEO spans far more than keywords and content.
Technical SEO, website migrations, digital PR, AI Search, analytics and information architecture require different skill sets. Outsourcing gives businesses access to those disciplines without having to recruit every specialist individually.
An outsourced team can provide additional capacity without adding permanent roles, recruitment processes or management overhead.
Scale support as priorities change
SEO requirements aren't static.
A website migration may temporarily require substantial technical resource, while another quarter may prioritise content or authority building. Outsourcing allows the mix of expertise to change alongside the strategy.
Bring an outside perspective
Internal teams naturally become close to their own products, customers and assumptions.
An experienced external team brings competitor insight and experience from solving similar problems across other organisations and sectors.
SEO consultant vs agency: which should you outsource to?
Once you've decided to outsource SEO, the next decision is often whether to work with an independent SEO consultant or a specialist agency. Both can be effective, but the right choice depends on the complexity of your strategy, the expertise you already have in-house and how much delivery support you need.
When an SEO consultant makes sense
An experienced SEO consultant can be a strong choice when you primarily need senior strategic input, an independent perspective or specialist expertise around a clearly defined challenge.
Consultants can work particularly well when your internal marketing and development teams already have the capacity to implement recommendations. You're effectively bringing in expertise and direction while keeping execution within your existing team.
When an SEO agency makes sense
An SEO agency is typically better suited to businesses that need access to multiple disciplines or additional delivery capacity alongside strategy.
Modern organic growth can involve technical SEO, content strategy, digital PR, AI Search visibility, analytics and website development. Building that breadth of expertise around a single consultant can become difficult as the programme grows.
A specialist agency can bring those capabilities together while providing greater capacity for implementation, larger projects and ongoing delivery.
SEO consultant vs agency comparison
Consideration
SEO Consultant
SEO Agency
Senior strategic expertise
Strong
Strong with the right agency
Direct access to the specialist
Typically high
Depends on agency structure
Range of specialist skills
Usually concentrated around individual expertise
Access to multiple disciplines
Delivery capacity
Limited by individual availability
Can scale across a wider team
Complex migrations and projects
Strong where specialist expertise matches the project
Better suited to multidisciplinary delivery
Flexibility
High
High depending on engagement model
Continuity
Dependent on one individual
Knowledge can be shared across a team
A hybrid approach can give you the best of both
The distinction isn't always as simple as consultant versus agency. A specialist team can provide the senior-level access associated with consultancy while also bringing in additional expertise when the strategy requires it.
That's how Growthack approaches SEO outsourcing. You get senior strategic involvement alongside access to specialists across technical SEO, content, authority building, AI Search, website migrations and paid media where required.
The important question isn't whether you choose a consultant or an agency. It's whether the partner has the expertise, capacity and accountability required to execute the strategy your business actually needs.
How our SEO outsourcing works
1. Understand the opportunity
We start by understanding your commercial objectives, existing team, current organic performance and where additional expertise is required.
2. Define responsibilities
We establish what Growthack will own, what remains with your internal team and how the two sides will work together.
3. Build the roadmap
Our Growth Audit identifies technical, content, authority and AI Search opportunities before turning them into a prioritised roadmap.
4. Integrate with your team
We work directly with relevant marketing, content, development and leadership stakeholders rather than operating as an isolated external supplier.
5. Execute and measure
Activity is prioritised around commercial impact, with performance measured against the outcomes that matter to your business.
How much does it cost to outsource SEO?
The cost depends on how much responsibility you want your outsourced team to take and the complexity of the opportunity.
Growthack engagements typically begin with our Growth Audit + 90 Day Roadmap at £1,299 + VAT.
Ongoing Growth System engagements start from £2,500 + VAT per month, bringing together the specialist capabilities required to execute your organic growth strategy.
For organisations requiring organic growth alongside dedicated digital PR and authority building, our Authority Engine starts from £5,000 + VAT per month.
Specialist projects such as website migrations can also be scoped independently.
How to choose an SEO outsourcing partner
The cheapest provider is rarely the cheapest option if the work has to be corrected later.
When evaluating an SEO outsourcing company, look beyond rankings and promises. Consider:
Relevant experience and case studies
Technical capability
Understanding of your commercial model
Transparency around strategy and delivery
Communication and reporting
Ability to work with internal teams
Experience with complex projects such as migrations
How success will actually be measured
Be cautious of providers promising guaranteed rankings, immediate results or large volumes of low-cost backlinks. Sustainable organic growth requires technical expertise, consistent execution and realistic expectations.
Why outsource SEO to Growthack?
Growthack is an award-winning organic growth agency working across ecommerce, SaaS, B2B and enterprise organisations.
Our approach goes Beyond SEO® by bringing together technical architecture, content intelligence, authority building, AI Search visibility and wider growth expertise around your commercial objectives.
Rather than buying a predefined package of keywords, links and articles, you get access to the Growth Systems most relevant to the opportunity.
We've supported more than 60 partnerships over five years, including complex website migrations, international growth programmes and award-winning organic campaigns.
Frequently asked questions
What is SEO outsourcing?
SEO outsourcing means using an external specialist, consultant or agency to deliver some or all of your organic search activity rather than managing every capability internally.
This can range from outsourcing a specific project such as a technical audit or website migration to using an external team to manage your wider organic growth strategy.
Can you outsource all of your SEO?
Yes. An experienced external team can manage strategy, technical SEO, content, authority building, reporting and implementation.
Alternatively, you can outsource only the areas where your existing team needs additional expertise or capacity.
Is it better to outsource SEO or hire in-house?
It depends on your business.
An internal hire provides dedicated resource and deep organisational knowledge. Outsourcing provides access to a broader range of specialists with greater flexibility and without requiring multiple permanent hires.
Many businesses benefit from combining the two.
How much does SEO outsourcing cost?
Growthack's ongoing Growth System engagements start from £2,500 + VAT per month.
The final investment depends on your objectives, website complexity, competition and the level of implementation required.
Can agencies outsource SEO to Growthack?
Yes. We can support agencies that require additional technical SEO, migration, strategy or organic growth expertise.
Where required, work can be delivered under NDA and integrated with your existing delivery processes.
What SEO services can be outsourced?
Almost every area of SEO can be outsourced, including technical SEO, content strategy, AI Search optimisation, digital PR, website migrations, analytics, information architecture and ongoing organic growth strategy.
How long does outsourced SEO take to deliver results?
There is no universal timeframe.
Results depend on your starting position, competition, technical condition, available resources and the scale of the opportunity. We establish realistic expectations and measurement criteria before work begins rather than promising arbitrary ranking timelines.
Outsource SEO to a specialist growth team
If you need additional SEO expertise without building an entire team internally, tell us what you're trying to achieve.
We'll assess the opportunity, identify where external expertise can make the greatest difference and recommend the right level of support.
Outsource SEO to an experienced organic growth team without the cost, complexity or commitment of building every capability in-house.
Growthack provides flexible SEO outsourcing services for ambitious businesses, in-house marketing teams and agencies that need additional expertise, capacity or strategic support.
Whether you need us to take ownership of your organic growth strategy, support an existing marketing team or provide specialist expertise for a complex project, we build the engagement around the capabilities you actually need.
Building every capability internally is expensive and creates dependency on individual hires. Outsourcing gives you access to a wider specialist team while retaining the flexibility to increase or reduce support as your priorities change.
Growthack works as an extension of your existing team. We establish clear objectives, responsibilities and measurement from the outset, giving you visibility over what's being delivered and why.
The objective isn't simply to outsource a list of SEO tasks. It's to give your business access to the specialist capabilities required to create sustainable organic growth.
What SEO services can you outsource?
SEO outsourcing can cover your entire organic growth programme or provide specialist support where your internal team needs additional expertise.
From crawlability and indexation to site architecture, structured data and Core Web Vitals, we identify and resolve the technical issues limiting organic performance.
We use search behaviour, competitor intelligence and commercial priorities to identify the content your business needs to create, consolidate or improve.
Bring specialist SEO support into Shopify migrations, redesigns, domain changes and CMS migrations to protect existing visibility and create stronger foundations for growth.
Strengthen the signals search engines and AI platforms use to understand the credibility of your business through digital PR, authoritative content and relevant brand mentions.
Connect organic performance with the outcomes that matter to your business, from qualified leads and conversions to ecommerce revenue.
SEO outsourcing for in-house marketing teams
You don't necessarily need another permanent SEO hire.
Marketing teams often have strong internal knowledge but lack the time or specialist expertise required to execute every part of an increasingly complex organic strategy.
We can complement your existing capabilities by taking ownership of specialist areas, providing additional delivery capacity or acting as your external organic growth team.
You need senior strategic input without another senior permanent hire
You retain the knowledge and context within your business while gaining access to expertise when and where you need it.
SEO outsourcing for agencies
Growthack also provides specialist support to agencies that need additional organic search expertise or delivery capacity via our partnerships.
We can work behind the scenes alongside your existing team, providing technical SEO, migrations, audits, strategy and implementation support where specialist capability is required.
Where appropriate, projects can be delivered under NDA with clear boundaries around communication, ownership and client relationships.
This allows agencies to expand their capabilities without permanently increasing headcount or attempting to build specialist expertise for occasional complex projects.
Outsourced SEO vs hiring an in-house team
There isn't a universally correct answer.
For some businesses, building an internal SEO team makes complete sense. For others, outsourcing provides access to a much broader range of expertise without the recruitment costs and fixed overhead of building an entire department.
In-house SEO
Outsourced SEO
Permanent internal resource
Flexible external resource
Deep internal business knowledge
Broader specialist experience
Recruitment and onboarding required
Faster access to established expertise
Additional software and tools required
Specialist tools typically included
Capacity determined by headcount
Resource can adapt with requirements
May require several specialist hires
Multiple disciplines available through one partner
The strongest model is often hybrid: internal marketing expertise supported by external specialists who can provide additional capability, perspective and execution.
Why businesses outsource SEO
Access specialist expertise
Modern SEO spans far more than keywords and content.
Technical SEO, website migrations, digital PR, AI Search, analytics and information architecture require different skill sets. Outsourcing gives businesses access to those disciplines without having to recruit every specialist individually.
An outsourced team can provide additional capacity without adding permanent roles, recruitment processes or management overhead.
Scale support as priorities change
SEO requirements aren't static.
A website migration may temporarily require substantial technical resource, while another quarter may prioritise content or authority building. Outsourcing allows the mix of expertise to change alongside the strategy.
Bring an outside perspective
Internal teams naturally become close to their own products, customers and assumptions.
An experienced external team brings competitor insight and experience from solving similar problems across other organisations and sectors.
SEO consultant vs agency: which should you outsource to?
Once you've decided to outsource SEO, the next decision is often whether to work with an independent SEO consultant or a specialist agency. Both can be effective, but the right choice depends on the complexity of your strategy, the expertise you already have in-house and how much delivery support you need.
When an SEO consultant makes sense
An experienced SEO consultant can be a strong choice when you primarily need senior strategic input, an independent perspective or specialist expertise around a clearly defined challenge.
Consultants can work particularly well when your internal marketing and development teams already have the capacity to implement recommendations. You're effectively bringing in expertise and direction while keeping execution within your existing team.
When an SEO agency makes sense
An SEO agency is typically better suited to businesses that need access to multiple disciplines or additional delivery capacity alongside strategy.
Modern organic growth can involve technical SEO, content strategy, digital PR, AI Search visibility, analytics and website development. Building that breadth of expertise around a single consultant can become difficult as the programme grows.
A specialist agency can bring those capabilities together while providing greater capacity for implementation, larger projects and ongoing delivery.
SEO consultant vs agency comparison
Consideration
SEO Consultant
SEO Agency
Senior strategic expertise
Strong
Strong with the right agency
Direct access to the specialist
Typically high
Depends on agency structure
Range of specialist skills
Usually concentrated around individual expertise
Access to multiple disciplines
Delivery capacity
Limited by individual availability
Can scale across a wider team
Complex migrations and projects
Strong where specialist expertise matches the project
Better suited to multidisciplinary delivery
Flexibility
High
High depending on engagement model
Continuity
Dependent on one individual
Knowledge can be shared across a team
A hybrid approach can give you the best of both
The distinction isn't always as simple as consultant versus agency. A specialist team can provide the senior-level access associated with consultancy while also bringing in additional expertise when the strategy requires it.
That's how Growthack approaches SEO outsourcing. You get senior strategic involvement alongside access to specialists across technical SEO, content, authority building, AI Search, website migrations and paid media where required.
The important question isn't whether you choose a consultant or an agency. It's whether the partner has the expertise, capacity and accountability required to execute the strategy your business actually needs.
How our SEO outsourcing works
1. Understand the opportunity
We start by understanding your commercial objectives, existing team, current organic performance and where additional expertise is required.
2. Define responsibilities
We establish what Growthack will own, what remains with your internal team and how the two sides will work together.
3. Build the roadmap
Our Growth Audit identifies technical, content, authority and AI Search opportunities before turning them into a prioritised roadmap.
4. Integrate with your team
We work directly with relevant marketing, content, development and leadership stakeholders rather than operating as an isolated external supplier.
5. Execute and measure
Activity is prioritised around commercial impact, with performance measured against the outcomes that matter to your business.
How much does it cost to outsource SEO?
The cost depends on how much responsibility you want your outsourced team to take and the complexity of the opportunity.
Growthack engagements typically begin with our Growth Audit + 90 Day Roadmap at £1,299 + VAT.
Ongoing Growth System engagements start from £2,500 + VAT per month, bringing together the specialist capabilities required to execute your organic growth strategy.
For organisations requiring organic growth alongside dedicated digital PR and authority building, our Authority Engine starts from £5,000 + VAT per month.
Specialist projects such as website migrations can also be scoped independently.
How to choose an SEO outsourcing partner
The cheapest provider is rarely the cheapest option if the work has to be corrected later.
When evaluating an SEO outsourcing company, look beyond rankings and promises. Consider:
Relevant experience and case studies
Technical capability
Understanding of your commercial model
Transparency around strategy and delivery
Communication and reporting
Ability to work with internal teams
Experience with complex projects such as migrations
How success will actually be measured
Be cautious of providers promising guaranteed rankings, immediate results or large volumes of low-cost backlinks. Sustainable organic growth requires technical expertise, consistent execution and realistic expectations.
Why outsource SEO to Growthack?
Growthack is an award-winning organic growth agency working across ecommerce, SaaS, B2B and enterprise organisations.
Our approach goes Beyond SEO® by bringing together technical architecture, content intelligence, authority building, AI Search visibility and wider growth expertise around your commercial objectives.
Rather than buying a predefined package of keywords, links and articles, you get access to the Growth Systems most relevant to the opportunity.
We've supported more than 60 partnerships over five years, including complex website migrations, international growth programmes and award-winning organic campaigns.
Frequently asked questions
What is SEO outsourcing?
SEO outsourcing means using an external specialist, consultant or agency to deliver some or all of your organic search activity rather than managing every capability internally.
This can range from outsourcing a specific project such as a technical audit or website migration to using an external team to manage your wider organic growth strategy.
Can you outsource all of your SEO?
Yes. An experienced external team can manage strategy, technical SEO, content, authority building, reporting and implementation.
Alternatively, you can outsource only the areas where your existing team needs additional expertise or capacity.
Is it better to outsource SEO or hire in-house?
It depends on your business.
An internal hire provides dedicated resource and deep organisational knowledge. Outsourcing provides access to a broader range of specialists with greater flexibility and without requiring multiple permanent hires.
Many businesses benefit from combining the two.
How much does SEO outsourcing cost?
Growthack's ongoing Growth System engagements start from £2,500 + VAT per month.
The final investment depends on your objectives, website complexity, competition and the level of implementation required.
Can agencies outsource SEO to Growthack?
Yes. We can support agencies that require additional technical SEO, migration, strategy or organic growth expertise.
Where required, work can be delivered under NDA and integrated with your existing delivery processes.
What SEO services can be outsourced?
Almost every area of SEO can be outsourced, including technical SEO, content strategy, AI Search optimisation, digital PR, website migrations, analytics, information architecture and ongoing organic growth strategy.
How long does outsourced SEO take to deliver results?
There is no universal timeframe.
Results depend on your starting position, competition, technical condition, available resources and the scale of the opportunity. We establish realistic expectations and measurement criteria before work begins rather than promising arbitrary ranking timelines.
Outsource SEO to a specialist growth team
If you need additional SEO expertise without building an entire team internally, tell us what you're trying to achieve.
We'll assess the opportunity, identify where external expertise can make the greatest difference and recommend the right level of support.
Outsource SEO to an experienced organic growth team without the cost, complexity or commitment of building every capability in-house.
Growthack provides flexible SEO outsourcing services for ambitious businesses, in-house marketing teams and agencies that need additional expertise, capacity or strategic support.
Whether you need us to take ownership of your organic growth strategy, support an existing marketing team or provide specialist expertise for a complex project, we build the engagement around the capabilities you actually need.
Building every capability internally is expensive and creates dependency on individual hires. Outsourcing gives you access to a wider specialist team while retaining the flexibility to increase or reduce support as your priorities change.
Growthack works as an extension of your existing team. We establish clear objectives, responsibilities and measurement from the outset, giving you visibility over what's being delivered and why.
The objective isn't simply to outsource a list of SEO tasks. It's to give your business access to the specialist capabilities required to create sustainable organic growth.
What SEO services can you outsource?
SEO outsourcing can cover your entire organic growth programme or provide specialist support where your internal team needs additional expertise.
From crawlability and indexation to site architecture, structured data and Core Web Vitals, we identify and resolve the technical issues limiting organic performance.
We use search behaviour, competitor intelligence and commercial priorities to identify the content your business needs to create, consolidate or improve.
Bring specialist SEO support into Shopify migrations, redesigns, domain changes and CMS migrations to protect existing visibility and create stronger foundations for growth.
Strengthen the signals search engines and AI platforms use to understand the credibility of your business through digital PR, authoritative content and relevant brand mentions.
Connect organic performance with the outcomes that matter to your business, from qualified leads and conversions to ecommerce revenue.
SEO outsourcing for in-house marketing teams
You don't necessarily need another permanent SEO hire.
Marketing teams often have strong internal knowledge but lack the time or specialist expertise required to execute every part of an increasingly complex organic strategy.
We can complement your existing capabilities by taking ownership of specialist areas, providing additional delivery capacity or acting as your external organic growth team.
You need senior strategic input without another senior permanent hire
You retain the knowledge and context within your business while gaining access to expertise when and where you need it.
SEO outsourcing for agencies
Growthack also provides specialist support to agencies that need additional organic search expertise or delivery capacity via our partnerships.
We can work behind the scenes alongside your existing team, providing technical SEO, migrations, audits, strategy and implementation support where specialist capability is required.
Where appropriate, projects can be delivered under NDA with clear boundaries around communication, ownership and client relationships.
This allows agencies to expand their capabilities without permanently increasing headcount or attempting to build specialist expertise for occasional complex projects.
Outsourced SEO vs hiring an in-house team
There isn't a universally correct answer.
For some businesses, building an internal SEO team makes complete sense. For others, outsourcing provides access to a much broader range of expertise without the recruitment costs and fixed overhead of building an entire department.
In-house SEO
Outsourced SEO
Permanent internal resource
Flexible external resource
Deep internal business knowledge
Broader specialist experience
Recruitment and onboarding required
Faster access to established expertise
Additional software and tools required
Specialist tools typically included
Capacity determined by headcount
Resource can adapt with requirements
May require several specialist hires
Multiple disciplines available through one partner
The strongest model is often hybrid: internal marketing expertise supported by external specialists who can provide additional capability, perspective and execution.
Why businesses outsource SEO
Access specialist expertise
Modern SEO spans far more than keywords and content.
Technical SEO, website migrations, digital PR, AI Search, analytics and information architecture require different skill sets. Outsourcing gives businesses access to those disciplines without having to recruit every specialist individually.
An outsourced team can provide additional capacity without adding permanent roles, recruitment processes or management overhead.
Scale support as priorities change
SEO requirements aren't static.
A website migration may temporarily require substantial technical resource, while another quarter may prioritise content or authority building. Outsourcing allows the mix of expertise to change alongside the strategy.
Bring an outside perspective
Internal teams naturally become close to their own products, customers and assumptions.
An experienced external team brings competitor insight and experience from solving similar problems across other organisations and sectors.
SEO consultant vs agency: which should you outsource to?
Once you've decided to outsource SEO, the next decision is often whether to work with an independent SEO consultant or a specialist agency. Both can be effective, but the right choice depends on the complexity of your strategy, the expertise you already have in-house and how much delivery support you need.
When an SEO consultant makes sense
An experienced SEO consultant can be a strong choice when you primarily need senior strategic input, an independent perspective or specialist expertise around a clearly defined challenge.
Consultants can work particularly well when your internal marketing and development teams already have the capacity to implement recommendations. You're effectively bringing in expertise and direction while keeping execution within your existing team.
When an SEO agency makes sense
An SEO agency is typically better suited to businesses that need access to multiple disciplines or additional delivery capacity alongside strategy.
Modern organic growth can involve technical SEO, content strategy, digital PR, AI Search visibility, analytics and website development. Building that breadth of expertise around a single consultant can become difficult as the programme grows.
A specialist agency can bring those capabilities together while providing greater capacity for implementation, larger projects and ongoing delivery.
SEO consultant vs agency comparison
Consideration
SEO Consultant
SEO Agency
Senior strategic expertise
Strong
Strong with the right agency
Direct access to the specialist
Typically high
Depends on agency structure
Range of specialist skills
Usually concentrated around individual expertise
Access to multiple disciplines
Delivery capacity
Limited by individual availability
Can scale across a wider team
Complex migrations and projects
Strong where specialist expertise matches the project
Better suited to multidisciplinary delivery
Flexibility
High
High depending on engagement model
Continuity
Dependent on one individual
Knowledge can be shared across a team
A hybrid approach can give you the best of both
The distinction isn't always as simple as consultant versus agency. A specialist team can provide the senior-level access associated with consultancy while also bringing in additional expertise when the strategy requires it.
That's how Growthack approaches SEO outsourcing. You get senior strategic involvement alongside access to specialists across technical SEO, content, authority building, AI Search, website migrations and paid media where required.
The important question isn't whether you choose a consultant or an agency. It's whether the partner has the expertise, capacity and accountability required to execute the strategy your business actually needs.
How our SEO outsourcing works
1. Understand the opportunity
We start by understanding your commercial objectives, existing team, current organic performance and where additional expertise is required.
2. Define responsibilities
We establish what Growthack will own, what remains with your internal team and how the two sides will work together.
3. Build the roadmap
Our Growth Audit identifies technical, content, authority and AI Search opportunities before turning them into a prioritised roadmap.
4. Integrate with your team
We work directly with relevant marketing, content, development and leadership stakeholders rather than operating as an isolated external supplier.
5. Execute and measure
Activity is prioritised around commercial impact, with performance measured against the outcomes that matter to your business.
How much does it cost to outsource SEO?
The cost depends on how much responsibility you want your outsourced team to take and the complexity of the opportunity.
Growthack engagements typically begin with our Growth Audit + 90 Day Roadmap at £1,299 + VAT.
Ongoing Growth System engagements start from £2,500 + VAT per month, bringing together the specialist capabilities required to execute your organic growth strategy.
For organisations requiring organic growth alongside dedicated digital PR and authority building, our Authority Engine starts from £5,000 + VAT per month.
Specialist projects such as website migrations can also be scoped independently.
How to choose an SEO outsourcing partner
The cheapest provider is rarely the cheapest option if the work has to be corrected later.
When evaluating an SEO outsourcing company, look beyond rankings and promises. Consider:
Relevant experience and case studies
Technical capability
Understanding of your commercial model
Transparency around strategy and delivery
Communication and reporting
Ability to work with internal teams
Experience with complex projects such as migrations
How success will actually be measured
Be cautious of providers promising guaranteed rankings, immediate results or large volumes of low-cost backlinks. Sustainable organic growth requires technical expertise, consistent execution and realistic expectations.
Why outsource SEO to Growthack?
Growthack is an award-winning organic growth agency working across ecommerce, SaaS, B2B and enterprise organisations.
Our approach goes Beyond SEO® by bringing together technical architecture, content intelligence, authority building, AI Search visibility and wider growth expertise around your commercial objectives.
Rather than buying a predefined package of keywords, links and articles, you get access to the Growth Systems most relevant to the opportunity.
We've supported more than 60 partnerships over five years, including complex website migrations, international growth programmes and award-winning organic campaigns.
Frequently asked questions
What is SEO outsourcing?
SEO outsourcing means using an external specialist, consultant or agency to deliver some or all of your organic search activity rather than managing every capability internally.
This can range from outsourcing a specific project such as a technical audit or website migration to using an external team to manage your wider organic growth strategy.
Can you outsource all of your SEO?
Yes. An experienced external team can manage strategy, technical SEO, content, authority building, reporting and implementation.
Alternatively, you can outsource only the areas where your existing team needs additional expertise or capacity.
Is it better to outsource SEO or hire in-house?
It depends on your business.
An internal hire provides dedicated resource and deep organisational knowledge. Outsourcing provides access to a broader range of specialists with greater flexibility and without requiring multiple permanent hires.
Many businesses benefit from combining the two.
How much does SEO outsourcing cost?
Growthack's ongoing Growth System engagements start from £2,500 + VAT per month.
The final investment depends on your objectives, website complexity, competition and the level of implementation required.
Can agencies outsource SEO to Growthack?
Yes. We can support agencies that require additional technical SEO, migration, strategy or organic growth expertise.
Where required, work can be delivered under NDA and integrated with your existing delivery processes.
What SEO services can be outsourced?
Almost every area of SEO can be outsourced, including technical SEO, content strategy, AI Search optimisation, digital PR, website migrations, analytics, information architecture and ongoing organic growth strategy.
How long does outsourced SEO take to deliver results?
There is no universal timeframe.
Results depend on your starting position, competition, technical condition, available resources and the scale of the opportunity. We establish realistic expectations and measurement criteria before work begins rather than promising arbitrary ranking timelines.
Outsource SEO to a specialist growth team
If you need additional SEO expertise without building an entire team internally, tell us what you're trying to achieve.
We'll assess the opportunity, identify where external expertise can make the greatest difference and recommend the right level of support.
A complete search growth system combining technical SEO, content strategy and GEO / AI Search implementation.
AI search strategy
Technical infrastructure
Demand-aligned content
High-intent demand capture
Commercial performance insight
Continuous optimisation
Ongoing growth advisory
All engagements start with a 30-minute discovery call. No commitment required.
FAQs
AI Search
Migrations
General
Beyond SEO®
Pricing
Process
How do you actually measure AI visibility?
We start by defining a representative set of commercially relevant prompts and buyer queries around your products, services and market. These become the benchmark for ongoing AI visibility tracking, reported in a live dashboard alongside your traditional organic performance instead of a one-off audit.
The dashboard tracks AI Overview Presence (how often Google's AI Overview cites you across that keyword set), AI Brand Mentions (how often ChatGPT names you directly), and AI Search Opportunity (keywords you already rank for but aren't yet cited on –– the fastest-moving target).
Underneath that sits your actual citation footprint: which of your pages AI systems are pulling from, broken down by content type, with real example answers showing exactly what was asked and what got cited.
Every keyword is checked head-to-head against named competitors, so it's clear not just whether you're showing up, but whether a rival is showing up instead. Because generated answers can change considerably over time, we focus on trends across a consistent query set rather than individual responses.
What does an AI Search Visibility engagement actually include?
We begin by establishing a baseline of your existing AI visibility and identifying the topics, prompts and competitors that matter commercially.
From there, we assess and audit the signals influencing that visibility across technical architecture, entities, structured data, content and third-party authority. Recommendations are prioritised according to the gaps identified rather than applying a generic GEO checklist.
For ongoing engagements, we then monitor the same query set over time, compare your visibility against competitors and report AI performance alongside organic search and commercial KPIs.
Can I check my own AI visibility before talking to you?
Yes. Our free AI Visibility Checker provides an initial benchmark of how your brand appears within AI-powered search experiences.
You can also use our AI Overviews Share of Voice tool to assess visibility within Google's AI-generated results and compare your presence against competitors.
These tools provide a useful starting point. Client reporting goes further by tracking a defined set of commercially relevant queries consistently over time.
Is AI search reducing organic traffic, and how do you account for that?
AI-generated answers can reduce clicks for some searches because users increasingly receive information without visiting a website. That makes click volume alone an increasingly incomplete measure of organic performance.
Our reporting therefore considers search visibility, AI visibility, qualified traffic and commercial outcomes together. The objective isn't simply to maximise clicks. It's to understand whether your brand is being discovered by the right audiences and whether organic and AI search are contributing to demand, conversions and revenue.
This also means we don't interpret declining informational clicks in isolation if visibility and commercial performance tell a different story.
Do you guarantee AI visibility or citations?
No. No credible agency can guarantee rankings, AI citations or inclusion within a particular generated response.
AI results are dynamic and ultimately controlled by the platforms producing them.
What we do guarantee is clear strategy, honest advice and execution based on evidence. We establish a measurable baseline, identify the areas where your visibility can realistically be improved and monitor performance over time.
What makes a brand more likely to appear in AI search results?
There isn't a single GEO ranking factor.
AI visibility is influenced by a combination of signals including technically accessible content, clear brand and entity information, topical relevance, structured information and credible third-party references.
We therefore look for gaps across your website and wider digital footprint rather than simply optimising individual pages for ChatGPT. Our Technical Architecture and Authority Building systems address two important parts of that wider picture.
Which AI platforms do you track?
We monitor visibility across major AI-powered discovery platforms including ChatGPT, Google AI Overviews, Gemini and Perplexity.
Rather than treating every platform equally, reporting focuses on the platforms and query types most relevant to your audience. The monitoring set can also evolve as AI search behaviour changes and new platforms gain meaningful adoption.
How is AI Search Visibility different from traditional SEO?
Traditional SEO primarily measures how webpages perform within search engines through metrics such as rankings, impressions, clicks and organic conversions.
AI Search Visibility adds another layer: whether your brand appears within generated answers, how frequently it appears compared with competitors and which sources AI systems use when forming those answers.
The disciplines overlap heavily. Strong technical SEO, useful content and established brand authority remain important foundations for AI visibility. This is why we treat AI search as part of our Beyond SEO® approach rather than as a replacement for SEO.
What is AI Search Visibility (or GEO)?
AI Search Visibility measures how visible a brand is within AI-powered search experiences such as ChatGPT, Google AI Overviews, Gemini and Perplexity.
Generative Engine Optimisation (GEO) describes the work involved in improving that visibility. Rather than focusing solely on where an individual webpage ranks, we look at whether AI systems understand, mention, cite or recommend your brand for commercially relevant topics and buyer queries.
We start by defining a representative set of commercially relevant prompts and buyer queries around your products, services and market. These become the benchmark for ongoing AI visibility tracking, reported in a live dashboard alongside your traditional organic performance instead of a one-off audit.
The dashboard tracks AI Overview Presence (how often Google's AI Overview cites you across that keyword set), AI Brand Mentions (how often ChatGPT names you directly), and AI Search Opportunity (keywords you already rank for but aren't yet cited on –– the fastest-moving target).
Underneath that sits your actual citation footprint: which of your pages AI systems are pulling from, broken down by content type, with real example answers showing exactly what was asked and what got cited.
Every keyword is checked head-to-head against named competitors, so it's clear not just whether you're showing up, but whether a rival is showing up instead. Because generated answers can change considerably over time, we focus on trends across a consistent query set rather than individual responses.
What does an AI Search Visibility engagement actually include?
We begin by establishing a baseline of your existing AI visibility and identifying the topics, prompts and competitors that matter commercially.
From there, we assess and audit the signals influencing that visibility across technical architecture, entities, structured data, content and third-party authority. Recommendations are prioritised according to the gaps identified rather than applying a generic GEO checklist.
For ongoing engagements, we then monitor the same query set over time, compare your visibility against competitors and report AI performance alongside organic search and commercial KPIs.
Can I check my own AI visibility before talking to you?
Yes. Our free AI Visibility Checker provides an initial benchmark of how your brand appears within AI-powered search experiences.
You can also use our AI Overviews Share of Voice tool to assess visibility within Google's AI-generated results and compare your presence against competitors.
These tools provide a useful starting point. Client reporting goes further by tracking a defined set of commercially relevant queries consistently over time.
Is AI search reducing organic traffic, and how do you account for that?
AI-generated answers can reduce clicks for some searches because users increasingly receive information without visiting a website. That makes click volume alone an increasingly incomplete measure of organic performance.
Our reporting therefore considers search visibility, AI visibility, qualified traffic and commercial outcomes together. The objective isn't simply to maximise clicks. It's to understand whether your brand is being discovered by the right audiences and whether organic and AI search are contributing to demand, conversions and revenue.
This also means we don't interpret declining informational clicks in isolation if visibility and commercial performance tell a different story.
Do you guarantee AI visibility or citations?
No. No credible agency can guarantee rankings, AI citations or inclusion within a particular generated response.
AI results are dynamic and ultimately controlled by the platforms producing them.
What we do guarantee is clear strategy, honest advice and execution based on evidence. We establish a measurable baseline, identify the areas where your visibility can realistically be improved and monitor performance over time.
What makes a brand more likely to appear in AI search results?
There isn't a single GEO ranking factor.
AI visibility is influenced by a combination of signals including technically accessible content, clear brand and entity information, topical relevance, structured information and credible third-party references.
We therefore look for gaps across your website and wider digital footprint rather than simply optimising individual pages for ChatGPT. Our Technical Architecture and Authority Building systems address two important parts of that wider picture.
Which AI platforms do you track?
We monitor visibility across major AI-powered discovery platforms including ChatGPT, Google AI Overviews, Gemini and Perplexity.
Rather than treating every platform equally, reporting focuses on the platforms and query types most relevant to your audience. The monitoring set can also evolve as AI search behaviour changes and new platforms gain meaningful adoption.
How is AI Search Visibility different from traditional SEO?
Traditional SEO primarily measures how webpages perform within search engines through metrics such as rankings, impressions, clicks and organic conversions.
AI Search Visibility adds another layer: whether your brand appears within generated answers, how frequently it appears compared with competitors and which sources AI systems use when forming those answers.
The disciplines overlap heavily. Strong technical SEO, useful content and established brand authority remain important foundations for AI visibility. This is why we treat AI search as part of our Beyond SEO® approach rather than as a replacement for SEO.
What is AI Search Visibility (or GEO)?
AI Search Visibility measures how visible a brand is within AI-powered search experiences such as ChatGPT, Google AI Overviews, Gemini and Perplexity.
Generative Engine Optimisation (GEO) describes the work involved in improving that visibility. Rather than focusing solely on where an individual webpage ranks, we look at whether AI systems understand, mention, cite or recommend your brand for commercially relevant topics and buyer queries.
We start by defining a representative set of commercially relevant prompts and buyer queries around your products, services and market. These become the benchmark for ongoing AI visibility tracking, reported in a live dashboard alongside your traditional organic performance instead of a one-off audit.
The dashboard tracks AI Overview Presence (how often Google's AI Overview cites you across that keyword set), AI Brand Mentions (how often ChatGPT names you directly), and AI Search Opportunity (keywords you already rank for but aren't yet cited on –– the fastest-moving target).
Underneath that sits your actual citation footprint: which of your pages AI systems are pulling from, broken down by content type, with real example answers showing exactly what was asked and what got cited.
Every keyword is checked head-to-head against named competitors, so it's clear not just whether you're showing up, but whether a rival is showing up instead. Because generated answers can change considerably over time, we focus on trends across a consistent query set rather than individual responses.
What does an AI Search Visibility engagement actually include?
We begin by establishing a baseline of your existing AI visibility and identifying the topics, prompts and competitors that matter commercially.
From there, we assess and audit the signals influencing that visibility across technical architecture, entities, structured data, content and third-party authority. Recommendations are prioritised according to the gaps identified rather than applying a generic GEO checklist.
For ongoing engagements, we then monitor the same query set over time, compare your visibility against competitors and report AI performance alongside organic search and commercial KPIs.
Can I check my own AI visibility before talking to you?
Yes. Our free AI Visibility Checker provides an initial benchmark of how your brand appears within AI-powered search experiences.
You can also use our AI Overviews Share of Voice tool to assess visibility within Google's AI-generated results and compare your presence against competitors.
These tools provide a useful starting point. Client reporting goes further by tracking a defined set of commercially relevant queries consistently over time.
Is AI search reducing organic traffic, and how do you account for that?
AI-generated answers can reduce clicks for some searches because users increasingly receive information without visiting a website. That makes click volume alone an increasingly incomplete measure of organic performance.
Our reporting therefore considers search visibility, AI visibility, qualified traffic and commercial outcomes together. The objective isn't simply to maximise clicks. It's to understand whether your brand is being discovered by the right audiences and whether organic and AI search are contributing to demand, conversions and revenue.
This also means we don't interpret declining informational clicks in isolation if visibility and commercial performance tell a different story.
Do you guarantee AI visibility or citations?
No. No credible agency can guarantee rankings, AI citations or inclusion within a particular generated response.
AI results are dynamic and ultimately controlled by the platforms producing them.
What we do guarantee is clear strategy, honest advice and execution based on evidence. We establish a measurable baseline, identify the areas where your visibility can realistically be improved and monitor performance over time.
What makes a brand more likely to appear in AI search results?
There isn't a single GEO ranking factor.
AI visibility is influenced by a combination of signals including technically accessible content, clear brand and entity information, topical relevance, structured information and credible third-party references.
We therefore look for gaps across your website and wider digital footprint rather than simply optimising individual pages for ChatGPT. Our Technical Architecture and Authority Building systems address two important parts of that wider picture.
Which AI platforms do you track?
We monitor visibility across major AI-powered discovery platforms including ChatGPT, Google AI Overviews, Gemini and Perplexity.
Rather than treating every platform equally, reporting focuses on the platforms and query types most relevant to your audience. The monitoring set can also evolve as AI search behaviour changes and new platforms gain meaningful adoption.
How is AI Search Visibility different from traditional SEO?
Traditional SEO primarily measures how webpages perform within search engines through metrics such as rankings, impressions, clicks and organic conversions.
AI Search Visibility adds another layer: whether your brand appears within generated answers, how frequently it appears compared with competitors and which sources AI systems use when forming those answers.
The disciplines overlap heavily. Strong technical SEO, useful content and established brand authority remain important foundations for AI visibility. This is why we treat AI search as part of our Beyond SEO® approach rather than as a replacement for SEO.
What is AI Search Visibility (or GEO)?
AI Search Visibility measures how visible a brand is within AI-powered search experiences such as ChatGPT, Google AI Overviews, Gemini and Perplexity.
Generative Engine Optimisation (GEO) describes the work involved in improving that visibility. Rather than focusing solely on where an individual webpage ranks, we look at whether AI systems understand, mention, cite or recommend your brand for commercially relevant topics and buyer queries.
"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."
Victoria Beaven
Head of Marketing, elementsuite
No pitch decks, no pressure.Tell us where you are and we'll share how we can help.
60+
Partnerships over 5 years
98%
Satisfaction Rate.
Let'sfindyournextleverforgrowth.
Book a Discovery Call.
Audit current organic performance.
Map out exactly where your opportunity is.
"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."
Victoria Beaven
Head of Marketing, elementsuite
No pitch decks, no pressure.Tell us where you are and we'll share how we can help.
60+
Partnerships over 5 years
98%
Satisfaction Rate.
Let'sfindyournextleverforgrowth.
Book a Discovery Call.
Audit current organic performance.
Map out exactly where your opportunity is.
"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."
Victoria Beaven
Head of Marketing, elementsuite
No pitch decks, no pressure.Tell us where you are and we'll share how we can help.
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