Whether you're an established manufacturer, a growing ecommerce brand or a B2B business looking to generate more qualified enquiries, our focus remains the same: building long-term organic growth that delivers measurable commercial outcomes.
East Midlands organisations we've supported
Growthack has worked with organisations across Leicester, Nottingham and the wider East Midlands, alongside nationally recognised brands throughout the UK.
From ecommerce businesses and manufacturers to universities, professional services and healthcare providers, we've helped ambitious organisations increase revenue, generate qualified enquiries and strengthen their online visibility.
These include
The Happy Hay Co.
SIS Pitches
The Brick Tile Company
Nottingham Trent University
Daltons (previously Daltons Wadkin)
Elements Property
Feel Clear Hearing
Our experience across the region
As an East Midlands-based agency, we work with organisations throughout Leicestershire, Nottinghamshire and across the UK.
Many of our clients operate nationally and internationally, giving us experience solving growth challenges well beyond local search.
The Happy Hay Co. is a fast-growing ecommerce retailer based at Manor Farm between Nottingham and Leicester, supplying premium feeding hay and natural products for rabbits, guinea pigs and other small animals across the UK.
Following a decline in organic visibility and technical limitations on their previous WooCommerce website, the business partnered with Growthack to recover lost search performance while supporting a migration to Shopify.
Our strategy combined technical SEO, ecommerce content strategy, category optimisation, digital product development and migration support to strengthen the site's foundations and improve visibility across commercially valuable search terms.
Alongside resolving keyword cannibalisation and technical issues, we developed a bespoke Hay Feeding Calculator to help customers make informed purchasing decisions while improving organic visibility through valuable evergreen content.
Results
231% increase in organic revenue year-on-year
233% increase in non-brand organic clicks
90% increase in new customers
61% increase in organic visibility within six months
More than 300 previously lost keywords recovered
Content strategy generating over 1,000 organic clicks per month
The project successfully restored organic growth, strengthened technical foundations and positioned The Happy Hay Co. for a record year of ecommerce performance.
Why Leicester businesses choose Growthack
Website migration specialists
Growthack is a website migrations specialist SEO agency. We frequently help businesses both large and small, migrate to new website platforms every year. On average, we do at least six migrations a year. Learn how we helped PassMeFast with their website migration.
Commercially focused SEO
Rankings are only valuable if they generate revenue. Every recommendation we make is prioritised against commercial impact rather than vanity metrics.
Built for the AI Search era
Search has evolved beyond Google. We help businesses strengthen their visibility across AI-powered search experiences including ChatGPT, Google AI Overviews and emerging AI platforms.
Award-winning expertise
Our work has been recognised through multiple UK and international industry awards, reflecting the measurable impact we've delivered for ecommerce, B2B and SaaS businesses.
Founder-led strategy
You'll work directly with experienced specialists rather than layers of account management, ensuring strategy remains aligned with your commercial objectives.
East Midlands expertise
Being based in the East Midlands allows us to work closely with ambitious businesses across Leicester, Nottingham and the surrounding region while supporting brands throughout the UK and internationally.
Recognition built on measurable results
Growthack has been recognised by leading business and search marketing awards for delivering commercially successful campaigns across ecommerce, manufacturing and B2B sectors.
European Search Awards Winner
Northern Digital Awards Winner
UK Digital Excellence Awards Winner
Multiple UK Search Awards finalist
UK eCommerce Awards finalist
East Midlands Business of the Year Awards shortlisted
What our clients say
Read reviews directly from the businesses and organisations we've helped.
The Happy Hay Co.
"Kevin and his team provided an excellent service at a competitive price. Their reporting on how the SEO was growing is the best that I have worked with to date. I really appreciate the work Growthack has done so far and the support along the way. They helped us transition to Shopify after technical issues with the old WooCommerce site, and we're now on track for a record year of website growth."
Frequently asked questions
Do you only work with Leicester businesses?
No. While we're based in the East Midlands and regularly work with organisations across Leicester and Leicestershire, we also support businesses throughout the UK and internationally.
What industries do you specialise in?
Our strongest experience spans ecommerce, B2B, SaaS, manufacturing, education and professional services.
Can you help with AI Search optimisation?
Yes. Beyond traditional SEO, we help businesses improve their visibility across AI-powered search platforms including ChatGPT and Google AI Overviews.
Do you offer ecommerce SEO?
Yes. We help ecommerce businesses improve their technical foundations, category structures, product visibility, content strategy and conversion performance. Our experience includes Shopify, Shopify Plus and WooCommerce websites.
Do you support website migrations?
Yes. Website migrations are one of our specialist areas. We support businesses through platform migrations, domain changes and complex website launches with detailed planning, redirect mapping, technical QA and post-launch monitoring.
Do you offer technical SEO?
Technical SEO is one of our core Growth Systems, covering everything from site architecture and indexing to structured data, Core Web Vitals and crawl optimisation.
How do we get started?
Most new partnerships begin with a Growth Audit, where we assess your technical foundations, AI Search visibility, content opportunities and competitive landscape before creating a prioritised roadmap for growth.
Organic growth for ambitious Leicester businesses
We're not your traditional SEO agency. We help ambitious ecommerce, B2B and SaaS Leicester-based businesses achieve sustainable organic growth.
Whether you're an established manufacturer, a growing ecommerce brand or a B2B business looking to generate more qualified enquiries, our focus remains the same: building long-term organic growth that delivers measurable commercial outcomes.
East Midlands organisations we've supported
Growthack has worked with organisations across Leicester, Nottingham and the wider East Midlands, alongside nationally recognised brands throughout the UK.
From ecommerce businesses and manufacturers to universities, professional services and healthcare providers, we've helped ambitious organisations increase revenue, generate qualified enquiries and strengthen their online visibility.
These include
The Happy Hay Co.
SIS Pitches
The Brick Tile Company
Nottingham Trent University
Daltons (previously Daltons Wadkin)
Elements Property
Feel Clear Hearing
Our experience across the region
As an East Midlands-based agency, we work with organisations throughout Leicestershire, Nottinghamshire and across the UK.
Many of our clients operate nationally and internationally, giving us experience solving growth challenges well beyond local search.
The Happy Hay Co. is a fast-growing ecommerce retailer based at Manor Farm between Nottingham and Leicester, supplying premium feeding hay and natural products for rabbits, guinea pigs and other small animals across the UK.
Following a decline in organic visibility and technical limitations on their previous WooCommerce website, the business partnered with Growthack to recover lost search performance while supporting a migration to Shopify.
Our strategy combined technical SEO, ecommerce content strategy, category optimisation, digital product development and migration support to strengthen the site's foundations and improve visibility across commercially valuable search terms.
Alongside resolving keyword cannibalisation and technical issues, we developed a bespoke Hay Feeding Calculator to help customers make informed purchasing decisions while improving organic visibility through valuable evergreen content.
Results
231% increase in organic revenue year-on-year
233% increase in non-brand organic clicks
90% increase in new customers
61% increase in organic visibility within six months
More than 300 previously lost keywords recovered
Content strategy generating over 1,000 organic clicks per month
The project successfully restored organic growth, strengthened technical foundations and positioned The Happy Hay Co. for a record year of ecommerce performance.
Why Leicester businesses choose Growthack
Website migration specialists
Growthack is a website migrations specialist SEO agency. We frequently help businesses both large and small, migrate to new website platforms every year. On average, we do at least six migrations a year. Learn how we helped PassMeFast with their website migration.
Commercially focused SEO
Rankings are only valuable if they generate revenue. Every recommendation we make is prioritised against commercial impact rather than vanity metrics.
Built for the AI Search era
Search has evolved beyond Google. We help businesses strengthen their visibility across AI-powered search experiences including ChatGPT, Google AI Overviews and emerging AI platforms.
Award-winning expertise
Our work has been recognised through multiple UK and international industry awards, reflecting the measurable impact we've delivered for ecommerce, B2B and SaaS businesses.
Founder-led strategy
You'll work directly with experienced specialists rather than layers of account management, ensuring strategy remains aligned with your commercial objectives.
East Midlands expertise
Being based in the East Midlands allows us to work closely with ambitious businesses across Leicester, Nottingham and the surrounding region while supporting brands throughout the UK and internationally.
Recognition built on measurable results
Growthack has been recognised by leading business and search marketing awards for delivering commercially successful campaigns across ecommerce, manufacturing and B2B sectors.
European Search Awards Winner
Northern Digital Awards Winner
UK Digital Excellence Awards Winner
Multiple UK Search Awards finalist
UK eCommerce Awards finalist
East Midlands Business of the Year Awards shortlisted
What our clients say
Read reviews directly from the businesses and organisations we've helped.
The Happy Hay Co.
"Kevin and his team provided an excellent service at a competitive price. Their reporting on how the SEO was growing is the best that I have worked with to date. I really appreciate the work Growthack has done so far and the support along the way. They helped us transition to Shopify after technical issues with the old WooCommerce site, and we're now on track for a record year of website growth."
Frequently asked questions
Do you only work with Leicester businesses?
No. While we're based in the East Midlands and regularly work with organisations across Leicester and Leicestershire, we also support businesses throughout the UK and internationally.
What industries do you specialise in?
Our strongest experience spans ecommerce, B2B, SaaS, manufacturing, education and professional services.
Can you help with AI Search optimisation?
Yes. Beyond traditional SEO, we help businesses improve their visibility across AI-powered search platforms including ChatGPT and Google AI Overviews.
Do you offer ecommerce SEO?
Yes. We help ecommerce businesses improve their technical foundations, category structures, product visibility, content strategy and conversion performance. Our experience includes Shopify, Shopify Plus and WooCommerce websites.
Do you support website migrations?
Yes. Website migrations are one of our specialist areas. We support businesses through platform migrations, domain changes and complex website launches with detailed planning, redirect mapping, technical QA and post-launch monitoring.
Do you offer technical SEO?
Technical SEO is one of our core Growth Systems, covering everything from site architecture and indexing to structured data, Core Web Vitals and crawl optimisation.
How do we get started?
Most new partnerships begin with a Growth Audit, where we assess your technical foundations, AI Search visibility, content opportunities and competitive landscape before creating a prioritised roadmap for growth.
Organic growth for ambitious Leicester businesses
We're not your traditional SEO agency. We help ambitious ecommerce, B2B and SaaS Leicester-based businesses achieve sustainable organic growth.
Whether you're an established manufacturer, a growing ecommerce brand or a B2B business looking to generate more qualified enquiries, our focus remains the same: building long-term organic growth that delivers measurable commercial outcomes.
East Midlands organisations we've supported
Growthack has worked with organisations across Leicester, Nottingham and the wider East Midlands, alongside nationally recognised brands throughout the UK.
From ecommerce businesses and manufacturers to universities, professional services and healthcare providers, we've helped ambitious organisations increase revenue, generate qualified enquiries and strengthen their online visibility.
These include
The Happy Hay Co.
SIS Pitches
The Brick Tile Company
Nottingham Trent University
Daltons (previously Daltons Wadkin)
Elements Property
Feel Clear Hearing
Our experience across the region
As an East Midlands-based agency, we work with organisations throughout Leicestershire, Nottinghamshire and across the UK.
Many of our clients operate nationally and internationally, giving us experience solving growth challenges well beyond local search.
The Happy Hay Co. is a fast-growing ecommerce retailer based at Manor Farm between Nottingham and Leicester, supplying premium feeding hay and natural products for rabbits, guinea pigs and other small animals across the UK.
Following a decline in organic visibility and technical limitations on their previous WooCommerce website, the business partnered with Growthack to recover lost search performance while supporting a migration to Shopify.
Our strategy combined technical SEO, ecommerce content strategy, category optimisation, digital product development and migration support to strengthen the site's foundations and improve visibility across commercially valuable search terms.
Alongside resolving keyword cannibalisation and technical issues, we developed a bespoke Hay Feeding Calculator to help customers make informed purchasing decisions while improving organic visibility through valuable evergreen content.
Results
231% increase in organic revenue year-on-year
233% increase in non-brand organic clicks
90% increase in new customers
61% increase in organic visibility within six months
More than 300 previously lost keywords recovered
Content strategy generating over 1,000 organic clicks per month
The project successfully restored organic growth, strengthened technical foundations and positioned The Happy Hay Co. for a record year of ecommerce performance.
Why Leicester businesses choose Growthack
Website migration specialists
Growthack is a website migrations specialist SEO agency. We frequently help businesses both large and small, migrate to new website platforms every year. On average, we do at least six migrations a year. Learn how we helped PassMeFast with their website migration.
Commercially focused SEO
Rankings are only valuable if they generate revenue. Every recommendation we make is prioritised against commercial impact rather than vanity metrics.
Built for the AI Search era
Search has evolved beyond Google. We help businesses strengthen their visibility across AI-powered search experiences including ChatGPT, Google AI Overviews and emerging AI platforms.
Award-winning expertise
Our work has been recognised through multiple UK and international industry awards, reflecting the measurable impact we've delivered for ecommerce, B2B and SaaS businesses.
Founder-led strategy
You'll work directly with experienced specialists rather than layers of account management, ensuring strategy remains aligned with your commercial objectives.
East Midlands expertise
Being based in the East Midlands allows us to work closely with ambitious businesses across Leicester, Nottingham and the surrounding region while supporting brands throughout the UK and internationally.
Recognition built on measurable results
Growthack has been recognised by leading business and search marketing awards for delivering commercially successful campaigns across ecommerce, manufacturing and B2B sectors.
European Search Awards Winner
Northern Digital Awards Winner
UK Digital Excellence Awards Winner
Multiple UK Search Awards finalist
UK eCommerce Awards finalist
East Midlands Business of the Year Awards shortlisted
What our clients say
Read reviews directly from the businesses and organisations we've helped.
The Happy Hay Co.
"Kevin and his team provided an excellent service at a competitive price. Their reporting on how the SEO was growing is the best that I have worked with to date. I really appreciate the work Growthack has done so far and the support along the way. They helped us transition to Shopify after technical issues with the old WooCommerce site, and we're now on track for a record year of website growth."
Frequently asked questions
Do you only work with Leicester businesses?
No. While we're based in the East Midlands and regularly work with organisations across Leicester and Leicestershire, we also support businesses throughout the UK and internationally.
What industries do you specialise in?
Our strongest experience spans ecommerce, B2B, SaaS, manufacturing, education and professional services.
Can you help with AI Search optimisation?
Yes. Beyond traditional SEO, we help businesses improve their visibility across AI-powered search platforms including ChatGPT and Google AI Overviews.
Do you offer ecommerce SEO?
Yes. We help ecommerce businesses improve their technical foundations, category structures, product visibility, content strategy and conversion performance. Our experience includes Shopify, Shopify Plus and WooCommerce websites.
Do you support website migrations?
Yes. Website migrations are one of our specialist areas. We support businesses through platform migrations, domain changes and complex website launches with detailed planning, redirect mapping, technical QA and post-launch monitoring.
Do you offer technical SEO?
Technical SEO is one of our core Growth Systems, covering everything from site architecture and indexing to structured data, Core Web Vitals and crawl optimisation.
How do we get started?
Most new partnerships begin with a Growth Audit, where we assess your technical foundations, AI Search visibility, content opportunities and competitive landscape before creating a prioritised roadmap for growth.
A complete search growth system combining technical SEO, content strategy and GEO / AI Search implementation.
AI search strategy
Technical infrastructure
Demand-aligned content
High-intent demand capture
Commercial performance insight
Continuous optimisation
Ongoing growth advisory
All engagements start with a 30-minute discovery call. No commitment required.
FAQs
General
Beyond SEO®
Pricing
Process
Results
What is Growthack.io and what do we do?
Growthack is an award-winning organic growth agency that helps eCommerce, SaaS and B2B brands grow through technical SEO, strategic content, brand authority and integrated paid media. Our approach goes Beyond SEO® by building Growth Systems designed to increase visibility across Google, ChatGPT and AI-powered search experiences.
What is an Organic Growth Agency?
An organic growth agency helps businesses attract and convert customers through long-term channels such as search, content, authority building and brand visibility. Unlike traditional SEO agencies that focus only on rankings, organic growth agencies align multiple channels to drive sustainable commercial growth.
Why is Growthack different from a traditional SEO agency?
Traditional SEO agencies often focus primarily on rankings and traffic. Growthack goes Beyond SEO® by combining technical SEO, strategic content, brand authority, paid media and AI search optimisation into integrated Growth Systems designed to drive sustainable commercial growth.
Is SEO still worth investing in with AI search growing?
Yes.
The majority of AI search users still rely on Google and traditional search engines. AI tools complement search. They don’t replace it.
Brands that win in AI search are almost always strong in traditional SEO first.
What makes Growthack different from a traditional SEO agency?
We don’t treat SEO as a ranking exercise.
Growthack focuses on systems: technical foundations, content architecture, data integrity, and brand signals that drive real commercial outcomes.
Not vanity metrics.
What types of businesses does Growthack work with?
We work with established e-commerce, SaaS, and B2B brands that already have product–market fit and want predictable, sustainable growth from organic search.
Most of our clients are scaling, post-migration, post-rebrand, or preparing for international growth.
Is Growthack a good fit for early-stage startups?
Usually no.
We’re best suited to businesses that already have:
Existing demand
A validated product or service
Internal stakeholders ready to act on insight
If you’re pre-PMF (Product-Market Fit), paid or outbound is often a better first step.
For SaaS businesses, we’re best suited to working with brands that have already achieved significant funding e.g. Series A and are aiming to achieve further B, C etc rounds.
Growthack is an award-winning organic growth agency that helps eCommerce, SaaS and B2B brands grow through technical SEO, strategic content, brand authority and integrated paid media. Our approach goes Beyond SEO® by building Growth Systems designed to increase visibility across Google, ChatGPT and AI-powered search experiences.
What is an Organic Growth Agency?
An organic growth agency helps businesses attract and convert customers through long-term channels such as search, content, authority building and brand visibility. Unlike traditional SEO agencies that focus only on rankings, organic growth agencies align multiple channels to drive sustainable commercial growth.
Why is Growthack different from a traditional SEO agency?
Traditional SEO agencies often focus primarily on rankings and traffic. Growthack goes Beyond SEO® by combining technical SEO, strategic content, brand authority, paid media and AI search optimisation into integrated Growth Systems designed to drive sustainable commercial growth.
Is SEO still worth investing in with AI search growing?
Yes.
The majority of AI search users still rely on Google and traditional search engines. AI tools complement search. They don’t replace it.
Brands that win in AI search are almost always strong in traditional SEO first.
What makes Growthack different from a traditional SEO agency?
We don’t treat SEO as a ranking exercise.
Growthack focuses on systems: technical foundations, content architecture, data integrity, and brand signals that drive real commercial outcomes.
Not vanity metrics.
What types of businesses does Growthack work with?
We work with established e-commerce, SaaS, and B2B brands that already have product–market fit and want predictable, sustainable growth from organic search.
Most of our clients are scaling, post-migration, post-rebrand, or preparing for international growth.
Is Growthack a good fit for early-stage startups?
Usually no.
We’re best suited to businesses that already have:
Existing demand
A validated product or service
Internal stakeholders ready to act on insight
If you’re pre-PMF (Product-Market Fit), paid or outbound is often a better first step.
For SaaS businesses, we’re best suited to working with brands that have already achieved significant funding e.g. Series A and are aiming to achieve further B, C etc rounds.
Growthack is an award-winning organic growth agency that helps eCommerce, SaaS and B2B brands grow through technical SEO, strategic content, brand authority and integrated paid media. Our approach goes Beyond SEO® by building Growth Systems designed to increase visibility across Google, ChatGPT and AI-powered search experiences.
What is an Organic Growth Agency?
An organic growth agency helps businesses attract and convert customers through long-term channels such as search, content, authority building and brand visibility. Unlike traditional SEO agencies that focus only on rankings, organic growth agencies align multiple channels to drive sustainable commercial growth.
Why is Growthack different from a traditional SEO agency?
Traditional SEO agencies often focus primarily on rankings and traffic. Growthack goes Beyond SEO® by combining technical SEO, strategic content, brand authority, paid media and AI search optimisation into integrated Growth Systems designed to drive sustainable commercial growth.
Is SEO still worth investing in with AI search growing?
Yes.
The majority of AI search users still rely on Google and traditional search engines. AI tools complement search. They don’t replace it.
Brands that win in AI search are almost always strong in traditional SEO first.
What makes Growthack different from a traditional SEO agency?
We don’t treat SEO as a ranking exercise.
Growthack focuses on systems: technical foundations, content architecture, data integrity, and brand signals that drive real commercial outcomes.
Not vanity metrics.
What types of businesses does Growthack work with?
We work with established e-commerce, SaaS, and B2B brands that already have product–market fit and want predictable, sustainable growth from organic search.
Most of our clients are scaling, post-migration, post-rebrand, or preparing for international growth.
Is Growthack a good fit for early-stage startups?
Usually no.
We’re best suited to businesses that already have:
Existing demand
A validated product or service
Internal stakeholders ready to act on insight
If you’re pre-PMF (Product-Market Fit), paid or outbound is often a better first step.
For SaaS businesses, we’re best suited to working with brands that have already achieved significant funding e.g. Series A and are aiming to achieve further B, C etc rounds.
"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."
Victoria Beaven
Head of Marketing, elementsuite
No pitch decks, no pressure.Tell us where you are and we'll share how we can help.
60+
Partnerships over 5 years
98%
Satisfaction Rate.
Let'sfindyournextleverforgrowth.
Book a Discovery Call.
Audit current organic performance.
Map out exactly where your opportunity is.
"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."
Victoria Beaven
Head of Marketing, elementsuite
No pitch decks, no pressure.Tell us where you are and we'll share how we can help.
60+
Partnerships over 5 years
98%
Satisfaction Rate.
Let'sfindyournextleverforgrowth.
Book a Discovery Call.
Audit current organic performance.
Map out exactly where your opportunity is.
"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."
Victoria Beaven
Head of Marketing, elementsuite
No pitch decks, no pressure.Tell us where you are and we'll share how we can help.
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