Robots.txt Generator

Robots.txt Generator

Build, import, and test your robots.txt in one place, including full control over the AI crawlers. Pull in your live file, edit the rules, decide which AI bots can access your site, add your sitemaps, and download a clean file ready for your site root.

Let's find your next lever for growth .

Book a Discovery Call.

Audit current organic performance.

Map out exactly where your opportunity is.

"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."

Joseph Alexander - Official Framer Partner

Victoria Beaven

Head of Marketing, elementsuite

No pitch decks, no pressure. Tell us where you are and we'll share how we can help.

Annual revenue

We'll reach out within 24 hours to schedule your call.

60+

Partnerships over 5 years

98%

Satisfaction Rate.

Let's find your next lever for growth .

Book a Discovery Call.

Audit current organic performance.

Map out exactly where your opportunity is.

"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."

Joseph Alexander - Official Framer Partner

Victoria Beaven

Head of Marketing, elementsuite

No pitch decks, no pressure. Tell us where you are and we'll share how we can help.

Annual revenue

We'll reach out within 24 hours to schedule your call.

60+

Partnerships over 5 years

98%

Satisfaction Rate.

Let's find your next lever for growth .

Book a Discovery Call.

Audit current organic performance.

Map out exactly where your opportunity is.

"Our work with Growthack was about much more than just SEO. It was about truly understanding our buyers and bringing our brand to life in a way that resonated with them. The results speak for themselves: a significant increase in qualified leads, stronger brand authority and a website that actively supports our growth ambitions."

Joseph Alexander - Official Framer Partner

Victoria Beaven

Head of Marketing, elementsuite

No pitch decks, no pressure. Tell us where you are and we'll share how we can help.

Annual revenue

We'll reach out within 24 hours to schedule your call.

60+

Partnerships over 5 years

98%

Satisfaction Rate.

About this tool

Your robots.txt tells search engines and AI crawlers which parts of your site they can access. This tool lets you start from your real file rather than a blank page: enter your domain and it fetches your live robots.txt so you can edit exactly what is there today. Add or change rules per crawler, manage the AI crawlers by name, list your sitemaps, and test whether any URL is allowed or blocked before you publish.

The AI crawler list is kept current, covering the agents that matter now: GPTBot and OAI-SearchBot (OpenAI), ClaudeBot (Anthropic), Google-Extended (Gemini), PerplexityBot, CCBot, and more. One click adds rules to allow them all (if you want to be found in AI answers) or block them all (if you would rather your content was not used by AI).

Use cases

  • Edit your live file safely. Import your current robots.txt, make changes, and test them before they go live.

  • Manage AI crawler access. Allow the major AI crawlers to help your content surface in ChatGPT, Perplexity and Gemini, or block them to opt out, using current agent names.

  • List your sitemaps. Add one or more sitemap URLs so crawlers can find your content quickly.

  • Test before you publish. Check whether a specific URL is allowed or blocked for a given crawler, and test URLs in bulk.

  • Launches and migrations. Generate a correct robots.txt for a new site, or clean up an old one during a rebuild.

How to generate a robots.txt file

  1. Import your live file (optional). Enter your domain and select Import to pull in your current robots.txt. Leave it blank to start from scratch.

  2. Edit your rules. Set the crawler, choose Allow, Disallow or Crawl-delay, and enter the path.

  3. Manage AI crawlers. Use Allow AI Crawlers or Block AI Crawlers to add rules for the major AI bots in one click.

  4. Add your sitemaps. Enter your sitemap URLs, one per line.

  5. Test your rules. On the Test Rules tab, check whether a URL is allowed or blocked for a given crawler.

  6. Copy or download your robots.txt and upload it to your site root at /robots.txt.

FAQs

Can I import my existing robots.txt?

Yes. Enter your domain and the tool fetches your live robots.txt so you can edit the exact rules you already have. Your user-agents, sitemaps and crawl rules are all imported.

Which AI crawlers can I control?

The current major AI crawlers, including GPTBot, OAI-SearchBot and ChatGPT-User (OpenAI), ClaudeBot and Claude-User (Anthropic), Google-Extended (Gemini), PerplexityBot, CCBot, Bytespider, Amazonbot, Applebot-Extended and Meta-ExternalAgent.

Should I allow or block AI crawlers?

If you want your brand to be found and cited in AI answers, allow them. Only block them if you specifically do not want your content used by AI tools. Most brands aiming for visibility should allow the AI crawlers.

Does robots.txt guarantee a page stays private?

No. Robots.txt asks well-behaved crawlers not to access a page, and most reputable ones comply, but a disallowed page can still be indexed if other sites link to it. For genuinely private content, use proper access controls, not robots.txt alone.

Can I test my rules before publishing?

Yes. The Test Rules tab lets you check whether a specific URL is allowed or blocked for a chosen crawler, and you can test multiple URLs at once.

Where does the file go?

Upload it to the root of your domain so it is available at yourdomain.com/robots.txt. That is the only location crawlers check.

Is it free?

Yes, free with no signup. If you would like help getting found across search and AI, from technical setup to content and authority, contact [email protected] or book a call with Growthack.

Testimonials

"Repton School has worked with Growthack for the past year and the impact has been outstanding. We have seen a significant increase in organic traffic to our website, much stronger Google rankings across key search terms, and a clear rise in enquiries to the school as a direct result of their work."

The team are knowledgeable, proactive and an absolute pleasure to work with. We would highly recommend Growthack to any organisation looking to strengthen its digital presence.

Joseph Alexander - Official Framer Partner

Repton School

Marketing Team

"Repton School has worked with Growthack for the past year and the impact has been outstanding. We have seen a significant increase in organic traffic to our website, much stronger Google rankings across key search terms, and a clear rise in enquiries to the school as a direct result of their work."

The team are knowledgeable, proactive and an absolute pleasure to work with. We would highly recommend Growthack to any organisation looking to strengthen its digital presence.

Joseph Alexander - Official Framer Partner

Repton School

Marketing Team

5

/ 5

Based on 30+ Google reviews.

"Working with Growthack over the past 12 months has been transformative for PassMeFast's organic performance. From the outset, the team took the time to understand our business model, customer intent, and technical challenges — especially following a complex CMS migration that had a significant impact on traffic and leads."

"Working with Growthack over the past 12 months has been transformative for PassMeFast's organic performance. From the outset, the team took the time to understand our business model, customer intent, and technical challenges — especially following a complex CMS migration that had a significant impact on traffic and leads."

Albena Dimitrova

Head of Digital, PassMeFast

"Kevin and his team provide not only expertise in organic search optimisation, but great communication and care for our business. We recently relaunched our website, and their advice and attention to detail played a significant contribution to a seamless migration with immediate positive results in organic visit activity."

"Kevin and his team provide not only expertise in organic search optimisation, but great communication and care for our business. We recently relaunched our website, and their advice and attention to detail played a significant contribution to a seamless migration with immediate positive results in organic visit activity."

Matt Ward

Head of Retail, Manage At Home

"I've found Growthack easy to work with and communication has been consistently good. They explain things clearly and make SEO straightforward for us to understand and implement. The team brings a broad range of expertise, with everyone contributing their own perspective and ideas. We'd happily recommend them to other companies looking for a practical and knowledgeable SEO partner."

"I've found Growthack easy to work with and communication has been consistently good. They explain things clearly and make SEO straightforward for us to understand and implement. The team brings a broad range of expertise, with everyone contributing their own perspective and ideas. We'd happily recommend them to other companies looking for a practical and knowledgeable SEO partner."

Adam Dickens

Marketing Executive, SIS Pitches

"Working with Growthack over the past 12 months has been transformative for PassMeFast's organic performance. From the outset, the team took the time to understand our business model, customer intent, and technical challenges — especially following a complex CMS migration that had a significant impact on traffic and leads."

"Working with Growthack over the past 12 months has been transformative for PassMeFast's organic performance. From the outset, the team took the time to understand our business model, customer intent, and technical challenges — especially following a complex CMS migration that had a significant impact on traffic and leads."

Albena Dimitrova

Head of Digital, PassMeFast

"Kevin and his team provide not only expertise in organic search optimisation, but great communication and care for our business. We recently relaunched our website, and their advice and attention to detail played a significant contribution to a seamless migration with immediate positive results in organic visit activity."

"Kevin and his team provide not only expertise in organic search optimisation, but great communication and care for our business. We recently relaunched our website, and their advice and attention to detail played a significant contribution to a seamless migration with immediate positive results in organic visit activity."

Matt Ward

Head of Retail, Manage At Home

"I've found Growthack easy to work with and communication has been consistently good. They explain things clearly and make SEO straightforward for us to understand and implement. The team brings a broad range of expertise, with everyone contributing their own perspective and ideas. We'd happily recommend them to other companies looking for a practical and knowledgeable SEO partner."

"I've found Growthack easy to work with and communication has been consistently good. They explain things clearly and make SEO straightforward for us to understand and implement. The team brings a broad range of expertise, with everyone contributing their own perspective and ideas. We'd happily recommend them to other companies looking for a practical and knowledgeable SEO partner."

Adam Dickens

Marketing Executive, SIS Pitches

"Working with Growthack over the past 12 months has been transformative for PassMeFast's organic performance. From the outset, the team took the time to understand our business model, customer intent, and technical challenges — especially following a complex CMS migration that had a significant impact on traffic and leads."

"Working with Growthack over the past 12 months has been transformative for PassMeFast's organic performance. From the outset, the team took the time to understand our business model, customer intent, and technical challenges — especially following a complex CMS migration that had a significant impact on traffic and leads."

Albena Dimitrova

Head of Digital, PassMeFast

"Kevin and his team provide not only expertise in organic search optimisation, but great communication and care for our business. We recently relaunched our website, and their advice and attention to detail played a significant contribution to a seamless migration with immediate positive results in organic visit activity."

"Kevin and his team provide not only expertise in organic search optimisation, but great communication and care for our business. We recently relaunched our website, and their advice and attention to detail played a significant contribution to a seamless migration with immediate positive results in organic visit activity."

Matt Ward

Head of Retail, Manage At Home

"I've found Growthack easy to work with and communication has been consistently good. They explain things clearly and make SEO straightforward for us to understand and implement. The team brings a broad range of expertise, with everyone contributing their own perspective and ideas. We'd happily recommend them to other companies looking for a practical and knowledgeable SEO partner."

"I've found Growthack easy to work with and communication has been consistently good. They explain things clearly and make SEO straightforward for us to understand and implement. The team brings a broad range of expertise, with everyone contributing their own perspective and ideas. We'd happily recommend them to other companies looking for a practical and knowledgeable SEO partner."

Adam Dickens

Marketing Executive, SIS Pitches

x

Average organic growth within 12 months post-migration

x

Average organic growth within 12 months post-migration

x

Average organic growth within 12 months post-migration

£

M

Annual revenue attributed to organic each year

£

M

Annual revenue attributed to organic each year

£

M

Annual revenue attributed to organic each year

%

Client retention rate after year one

%

Client retention rate after year one

+

Brands helped with our organic growth systems

+

Brands helped with our organic growth systems

We're in the business of making things actually happen for our clients.

I've personally led 60+ growth engagements. Let me show you what's possible for yours.

Joseph Alexander - Official Framer Partner

Kevin Kapezi

Founder & Director

FAQs

General

Beyond SEO®

Pricing

Process

Results

What is Growthack.io and what do we do?

Growthack is an award-winning organic growth agency that helps eCommerce, SaaS and B2B brands grow through technical SEO, strategic content, brand authority and integrated paid media. Our approach goes Beyond SEO® by building Growth Systems designed to increase visibility across Google, ChatGPT and AI-powered search experiences.

What is an Organic Growth Agency?

An organic growth agency helps businesses attract and convert customers through long-term channels such as search, content, authority building and brand visibility. Unlike traditional SEO agencies that focus only on rankings, organic growth agencies align multiple channels to drive sustainable commercial growth.

Why is Growthack different from a traditional SEO agency?

Traditional SEO agencies often focus primarily on rankings and traffic. Growthack goes Beyond SEO® by combining technical SEO, strategic content, brand authority, paid media and AI search optimisation into integrated Growth Systems designed to drive sustainable commercial growth.


Is SEO still worth investing in with AI search growing?

Yes.

The majority of AI search users still rely on Google and traditional search engines. AI tools complement search. They don’t replace it.

Brands that win in AI search are almost always strong in traditional SEO first.

What makes Growthack different from a traditional SEO agency?

We don’t treat SEO as a ranking exercise.

Growthack focuses on systems: technical foundations, content architecture, data integrity, and brand signals that drive real commercial outcomes.

Not vanity metrics.

What types of businesses does Growthack work with?

We work with established e-commerce, SaaS, and B2B brands that already have product–market fit and want predictable, sustainable growth from organic search.

Most of our clients are scaling, post-migration, post-rebrand, or preparing for international growth.

Is Growthack a good fit for early-stage startups?

Usually no.

We’re best suited to businesses that already have:

  • Existing demand

  • A validated product or service

  • Internal stakeholders ready to act on insight

If you’re pre-PMF (Product-Market Fit), paid or outbound is often a better first step.

For SaaS businesses, we’re best suited to working with brands that have already achieved significant funding e.g. Series A and are aiming to achieve further B, C etc rounds.

More questions? Reach out anytime.

FAQs

General

Beyond SEO®

Pricing

Process

Results

What is Growthack.io and what do we do?

Growthack is an award-winning organic growth agency that helps eCommerce, SaaS and B2B brands grow through technical SEO, strategic content, brand authority and integrated paid media. Our approach goes Beyond SEO® by building Growth Systems designed to increase visibility across Google, ChatGPT and AI-powered search experiences.

What is an Organic Growth Agency?

An organic growth agency helps businesses attract and convert customers through long-term channels such as search, content, authority building and brand visibility. Unlike traditional SEO agencies that focus only on rankings, organic growth agencies align multiple channels to drive sustainable commercial growth.

Why is Growthack different from a traditional SEO agency?

Traditional SEO agencies often focus primarily on rankings and traffic. Growthack goes Beyond SEO® by combining technical SEO, strategic content, brand authority, paid media and AI search optimisation into integrated Growth Systems designed to drive sustainable commercial growth.


Is SEO still worth investing in with AI search growing?

Yes.

The majority of AI search users still rely on Google and traditional search engines. AI tools complement search. They don’t replace it.

Brands that win in AI search are almost always strong in traditional SEO first.

What makes Growthack different from a traditional SEO agency?

We don’t treat SEO as a ranking exercise.

Growthack focuses on systems: technical foundations, content architecture, data integrity, and brand signals that drive real commercial outcomes.

Not vanity metrics.

What types of businesses does Growthack work with?

We work with established e-commerce, SaaS, and B2B brands that already have product–market fit and want predictable, sustainable growth from organic search.

Most of our clients are scaling, post-migration, post-rebrand, or preparing for international growth.

Is Growthack a good fit for early-stage startups?

Usually no.

We’re best suited to businesses that already have:

  • Existing demand

  • A validated product or service

  • Internal stakeholders ready to act on insight

If you’re pre-PMF (Product-Market Fit), paid or outbound is often a better first step.

For SaaS businesses, we’re best suited to working with brands that have already achieved significant funding e.g. Series A and are aiming to achieve further B, C etc rounds.

More questions? Reach out anytime.

FAQs

General

Beyond SEO®

Pricing

Process

Results

What is Growthack.io and what do we do?

Growthack is an award-winning organic growth agency that helps eCommerce, SaaS and B2B brands grow through technical SEO, strategic content, brand authority and integrated paid media. Our approach goes Beyond SEO® by building Growth Systems designed to increase visibility across Google, ChatGPT and AI-powered search experiences.

What is an Organic Growth Agency?

An organic growth agency helps businesses attract and convert customers through long-term channels such as search, content, authority building and brand visibility. Unlike traditional SEO agencies that focus only on rankings, organic growth agencies align multiple channels to drive sustainable commercial growth.

Why is Growthack different from a traditional SEO agency?

Traditional SEO agencies often focus primarily on rankings and traffic. Growthack goes Beyond SEO® by combining technical SEO, strategic content, brand authority, paid media and AI search optimisation into integrated Growth Systems designed to drive sustainable commercial growth.


Is SEO still worth investing in with AI search growing?

Yes.

The majority of AI search users still rely on Google and traditional search engines. AI tools complement search. They don’t replace it.

Brands that win in AI search are almost always strong in traditional SEO first.

What makes Growthack different from a traditional SEO agency?

We don’t treat SEO as a ranking exercise.

Growthack focuses on systems: technical foundations, content architecture, data integrity, and brand signals that drive real commercial outcomes.

Not vanity metrics.

What types of businesses does Growthack work with?

We work with established e-commerce, SaaS, and B2B brands that already have product–market fit and want predictable, sustainable growth from organic search.

Most of our clients are scaling, post-migration, post-rebrand, or preparing for international growth.

Is Growthack a good fit for early-stage startups?

Usually no.

We’re best suited to businesses that already have:

  • Existing demand

  • A validated product or service

  • Internal stakeholders ready to act on insight

If you’re pre-PMF (Product-Market Fit), paid or outbound is often a better first step.

For SaaS businesses, we’re best suited to working with brands that have already achieved significant funding e.g. Series A and are aiming to achieve further B, C etc rounds.

More questions? Reach out anytime.

Meet the team behind the growth.

Kevin Kapezi

Founder & Director

01

Kevin Kapezi

Founder & Director

Sarif Sarker

Organic Growth Strategist

02

Sarif Sarker

Organic Growth Strategist

Aléna Anthony

Organic Growth Specialist

03

Aléna Anthony

Organic Growth Specialist

Join us, we're hiring.

We’re looking for highly ambitious and talented people to help us drive real growth.